Judd House
Judd House
Working alongside the client and overall team to create a brand that utilises materials, industrial design language and a modern approach.
Client
Colliers / Pilcher Hershman
Location
London, Shoreditch
Project Type
Visual Identity / Website / Print
Role
Designer, Animator
Project Overview
Warehouse conversion in the Old Street District.
Judd House provides 16,000 sq ft of office space available within a stunning, authentic warehouse conversion in the Old Street District. Minutes away from a huge transformation to enhance the public piazza which sits over a newly remodelled station.
The Brief
A fresh brand to go alongside the modern refurbishment, all while shouting about its exceptional large floorplates and ideal locality to local transport and amenity within the Shoreditch area.
The Solution
A Shoreditch inspired visual identity that takes inspiration from the building shape within the logo and the tall three-layer windows for the typography.
Brochure
Website
The Location
The Building
Design
Industrial Chic
Judd House offered an opportunity to work alongside a full team including interior designers, architects and the client. This meant access to materials, colours and textures that translated from the building into the brand and throughout the marketing collateral. The logo takes typographic hints from the industrial heritage of the building and the lockup replicates the long building shape.
Logos
Typography
