Hyde Residences
Hyde Residences
Hyde’s signature spirit reimagined for life at Dubai Hills, inspired by the brand’s festival like energy.
Client
Evolutions
Location
Dubai Hills
Project Type
Brand film, Brochure, Website, Socials
Role
Design Director
Project Overview
In the heart of Dubai Hills
Hyde Residences brings a fresh, festival inspired twist to luxury living at Dubai Hills. Infused with the brand’s vibrant, quirky spirit, this new destination offers a lifestyle that feels bold, expressive and full of character. Our campaign captured Hyde’s unmistakable energy, pairing playful design with lively storytelling to ensure every touchpoint, from brochures to film and social, felt unmistakably Hyde.
The Brief
To adapt Hyde’s existing hotel brand for its first residential launch, creating a cohesive identity and full suite of marketing materials that translate the brand’s playful, expressive spirit into a residential context.
The Solution
By amplifying Hyde’s energetic, festival inspired character, the campaign brought the brand to life through bold design and lively storytelling, creating a unified residential identity across all launch materials.
